PawLoop Starter

Free dog walker software for your first regular clients

Start the business with clients, dogs, recurring walks, invoices, payment tracking and expenses in one place, free forever within the Starter limits.

No card required. 15,000+ weekly walks with PawLoop

What free means

A permanent plan, not a countdown

Starter has no subscription price and no payment card requirement. It is designed for a new walk with up to 10 clients, 30 pets and 100 bookings each month.

Starter is free forever. Solo and Team include a 14-day free trial. No card required.

Included

The core operating workflow is included

Starter is not only a contact list or calendar.

  • Client profiles, addresses and access instructions
  • Pet profiles, photos, care and medical notes
  • One-off bookings and recurring loops
  • Day, Week and Schedule calendar views
  • Billing and invoices from completed work
  • Email, print and PDF invoices
  • Manual payment tracking
  • One-off and recurring expenses
  • Daily walk, weekly revenue, boarding and billing summary emails
  • Business document storage and operational history
PawLoop calendar week view showing recurring dog walks for the working week
PawLoop pet profile with photo, care notes and medical details
PawLoop invoices and manual payment tracking for a dog walking business
Not included

Upgrade only when the business needs more

Solo adds the features most established independent walkers need after outgrowing Starter.

  • Unlimited clients, pets and bookings
  • Private client onboarding form
  • Client portal
  • Client notification centre and scheduled client emails
  • Sharing documents with clients
  • Revenue dashboard and business reports
The next step

Solo has a trial, not a forced upgrade

If the walk exceeds Starter or needs the client-facing and reporting tools, start a 14-day Solo trial with no card. Solo is £18/month or £180/year if you continue.

Compare all plans

Try a real workflow

Add one client, one recurring loop and one invoice

That small setup is enough to see how PawLoop connects the diary with the money. There is no setup fee, per-booking fee or revenue share.

Verified reviews

What dog walkers say after moving their admin into PawLoop

Rated 5 out of 5 onTrustpilot

Verified

Running my business feels manageable again now

I'm a dog walker in Norwich who WAS seriously struggling with the amount of admin that comes with running a small business. Scheduling, invoicing, messaging customers... it was eating into my evenings, particularly at monthly invoicing time, and it was starting to affect how I felt about a job I otherwise absolutely love.

Then I found Pawloop and it has genuinely saved me!

The app is so easy to understand and really user-friendly. I can schedule all my walks into a clear diary, which my customers can also view, saving me even more time sending messages about their dog's walks. Then, when it comes to invoicing, it's pretty much done at the click of a button. It's saved me hours and hours of admin every month.

I'm also really impressed by the price. At £18 a month, it's affordable for a small dog walking business and worth every single penny (and more!) for the time it's given back to me.

Old Catton Dog Walks, Norwich, GB
Verified

Running my business feels manageable again now

I'm now back to spending my working day enjoying the dogs rather than thinking about the admin waiting for me at home, and, most importantly, my evenings can be spent actually being present with my family. You can't really put a price on that.

I've also loved being able to make a few suggestions about the app's functionality and seeing the Pawloop team listen and make updates incredibly quickly. It really feels like they're building the app alongside the people actually using it.

I've found this 100x easier and better than Peter Sitter Plus.

Thank you, Pawloop, you've made running my little business feel manageable again!

Old Catton Dog Walks, Norwich, GB
Verified

Very responsible to ideas and changes

Very responsible to ideas and changes, answered messages and emails quickly. Excellent tool to help me run our boarding and dog walking business, has cut done on my admin time considerably!

Pens Pets, GB
Plans

Start free, upgrade when you grow

Starter is free forever within its limits. Solo and Team add unlimited clients, reporting, the client portal and multi-walker scheduling.

StarterFree

For new dog walkers starting and organising their business.

  • Up to 10 clients and 30 pets
  • 100 bookings per month
  • One-off and recurring walks
  • Boarding, meet & greets and compliance tracking
  • Invoices, billing and payment tracking
Start with Starter
Solo£18/month

For established independent dog walkers running their business full time.

  • Everything in Starter
  • Unlimited clients, pets and bookings
  • Private client portal
  • Client notification centre and scheduled emails
  • Complete revenue, expense and profit reporting
Choose Solo
Team£25/month

For growing dog-walking businesses with multiple walkers or staff.

  • Everything in Solo
  • Multiple walker and staff accounts
  • Shared calendar and booking assignments
  • Roles and module-level permissions
  • Staff leave requests, approvals and cover
Choose Team

Frequently asked questions